Wanna bet? Single-event sports wagering comes to Canada

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Nick Slusky, the Chief Commercial Officer in Canada, outside of the Rogers Center in Toronto. Photo: Peter J. Thompson / National Post Paper

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Brain, lover, molecule. These were Nick Slusky, a sel f-proclaimed disted celebrity when Cold was a niche niche in 2002, a niche in a Canadian sports program. It is one of the qualities that would have been very useful.

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Slusky was a hig h-level university rugby player. I liked talking about sports. He was a moderator of a children's television program, in which the sea was put in a cup from the east coast, carried by car to the west coast, and traveled with two fellow puppet.

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After all that, it proved Cachet Cachet and the credibility of the sport enough to trick an invitation from a producer to appear on TSN's record, where he met fellow Candy Maldonado. The former Toronto Blue Jay was in Toronto to celebrate the 10th anniversary of their 1992 championship, and burst into the studio in northeast Toronto in a cheery mood. It was a happy, somewhat distracted state that may have illuminated the former rugby player's star by comparison, after Sluski subsequently became one of the show's semi-regular guests.

"It's this record that got me thinking about sports media and technology.

So, along with a cast of other fixtures, big and small, both traditional (brick and mortar) and new (mobile), internet sports bookies will compete for the multi-billion dollar business.

Canadian gamblers are just now legal, but the Ontario Alcohol and Gaming Commission said April 4th will see the opening of a one-stage sports betting market in Ontario go live. The story follows below This ad was not read yet, but the article continues below. Article Content

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Meanwhile, it's no surprise that Aussie has hired a ton of Canadians and rented a spacious seven-floor space in downtown Toronto. One-off sports betting might be the modern-day equivalent of the Klondike Gold Rush.

Yes, there are bookies, but there are also major leagues (NHL, MLB, NBA, NFL, CFL, MLS, etc.), hickey makers, tech manufacturers, amateur sports organizations, etc. According to a Deloitte report, five years after legalization, that is, from now, Five years from now, some are hoping to profit from a market that is projected to reach $28 billion in legal betting.

That's a little more than $500 million paid by bettors nationwide on parlay games, a local sports betting game that requires betting on at least three games. Under the new system, each individual match is a fair game, and all events in the game (such as who scores first or who performs better at the free throw line) are also fair game.

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NFL football Super Bowl 55 betting odds displayed on a screen at the Circa Resort and casino sports book in Las Vegas, Feb. 3, 2021. Photo by John Locher/AP Archive

Canadians aren't the only ones who are into gambling. Two years ago, German data company Statista put the global sports gambling market at $203 billion. Since then, several American states have created gambling systems following a Supreme Court ruling that struck down a law banning sports betting on events outside Las Vegas. New York's mobile sports betting market opened in January. $150 million was wagered in the first weekend, some of which came from north of the border.

In Canada, Ontario's government-owned Proline+ has been active since August, and gambling companies in British Columbia and Alberta are also getting into online gambling. One thing's for sure: the market will be huge.

Some would say its existence is a miracle in itself. In fact, legalizing sports betting on certain sports is still a pipe dream, and lawmakers might one day get around to it, but for a strange gambling game in the House of Commons known as a privateer's bill. The story follows below This ad was not read yet, but the article continues below. Article Content

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At the start of each new Parliament, the Speaker of the House draws a random lottery for MPs who are not ministers or parliamentary secretaries and who wish to present themselves as private members for an explanation, a motion, or in some other way.

In keeping with chamber custom, the first 30 or so people the Speaker picks from a wooden box are usually given the opportunity to explain. Unfortunately, MPs outside the top 30 are usually out of luck.

"Saskatoon Conservative MP Kevin Waugh said he initially wanted to introduce the idea, which he refused to share with FP, but his friends in the Conservative Shadow Caucus collapsed at one meeting. He needed an alternative: a one-game sports betting bill.

The argument for legalization essentially boiled down to accepting the reality that before the bill passed, Canadians were already betting $14 billion a year on sports through underground and grey markets, according to the Canadian Gaming Association. The money moving through these markets often evaded tax and regulatory regimes to benefit organized crime and consumer harm. The story follows below This ad was not read yet, but the article continues below. Article Content

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"We're not going to stop it," says Sen. David Wells, a non-gambler who supported Waugh's bill in the Senate. First introduced by an NDP MP in 2011, the bill never made it through Parliament until Waugh finally backed C-218, the Safe and Regulated Sports Betting Act, in June 2021. "Because a Saskatchewan men's rink hasn't won the Brier since 1980, and he's not a sucker. Some people are just born lucky. Of course, even before C-218 came into force, Canada had a pretty robust and legal gambling culture. For example, statistics from the Ontario Lottery Gaming Corporation show that more than 50% of Ontarians have bought (i. e. bet on) lottery tickets in the past 12 months.

Buying a lottery ticket means dreaming of winning a package, having your picture taken waving a big check with all the zeros on it, and quitting your dead-end job the next day. But it's not as addictive as casino games or sports betting. "It's not just about the money," says Matthew Young, an assistant professor at Carleton University in Ottawa and a consultant to the Canadian Centre on Drug Use and Addiction.

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For game operators, getting people to play and keep playing is the golden goose of consumer engagement. Applied to sports, this model argues that Harry, a hypothetical Habs fan, would be stuck betting not just on the outcome of Montreal vs. Maple Leafs, but also on who will make the first save, take the first penalty, score the first goal. There are infinite betting agents, but is it unhealthy to bet on that?

"People drink alcohol, and most people can drink alcohol with the low risks associated with it, and that applies to cannabis, and the data really supports that," says Young. He warns that as single-event betting picks up steam and perhaps more people feel comfortable betting in legal markets, more damage could be done to the entire population. For example, if a father reviews his household budget and discovers that his mother is spending hundreds of dollars a month on basketball betting, the damage could be both financial and emotional.

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Also, they are not the only ones who are interested. When Kevin War was resurrected the Sports Betting bill for an event, several domestic amateur sports leaders, including Catherine Henderson, would cooperate with the Canadian Sports Ethics Center to formulate a matchfix countermeasure. I was working on it. Curling Canada's CEO knew that betting was going legalization and the best way to deal with it would accept betting.

Catherine Henderson, a curing Canada CEO, who was held at the Scotty Tournament of Hearts at the Revolution Place of Grand Playy, Alta on February 20, 2016. Photo: Logan Clow/Grande Prairie Daily Herald-Tribune/PostMedia Network Archives

"Betting has a lot to be a plus for sports," says Henderson. First, it can be a new source of income for amateur sports, which are chronically short of funds. It is also very attractive. As he says, if there is a "small interest relationship", the willingness to see the results will be stronger.

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The thing that bookmakers like are attracting people. Meanwhile, Henderson's legalization promotion attitude was a wel l-known fact, and her friend said that the curling boss knew the person who wanted to talk in the gambling industry. "I was hired on June 8, and the first call was Cathy Henderson," Sursky told Pointsbet.

Needless to introduce THESCORE to Canadians. Certainly, the average Joe may not know that the former Renegade Sports Channel is currently accepting betting in several jurisdictions in the United States and will advance to Ontario on April 4. You can do it.

Pointbet has an office in Toronto, but not yet. Many of the sulsky's job after being hired was to find ways to establish a brand. What he is planning in a point bet is to give Canada more than competitors. "I think we can get a really strong differentiated position in the market if we can create a real connection with Canadian sports fans, that is, people who mean Canadian people." 。

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Curling can provide viewers to Pointsbet. Pointsbet can provide engagement to curling Canada. The plan is to make the company's app cool, in line with Canadian users, and in theory. Henderson says, "We think this is innovation." Slusky sees this as a branding victory, and they have signed a contract for multiple years.

The point bet also signed a contract with the Boys Trailer Park, especially the East Coast Trailer Park, a slightly inferior television program. Compared to curling, the Canad a-like is quite inferior, but it's definitely Canada.

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The story follows below The story follows below This ad was not read yet, but the article continues below. Article Content Life without interruption: Talk about dipplate disorder, retail chain CEO representing Canada Ultimate funding guide for women ultimate funding guide for women The arrival of the data era of the data age: We are in digital poisoning, with good and bad. Pointsbet's Maple Syrup brand is a business in North America, such as Boston Draft Kings, which has a market capitalization of $ 15 billion, and BETMGM, a section of MGM Resorts International, which is a selling role by Wayne Gretsky, is a business in Ontario. There are many possibilities to establish.

Nevertheless, there is a legalization of sports betting more than a market share struggle. Jeff Harris, c o-author of Deloitte report, anticipates that the "expected spread" of mobile and electronic sports betting in Ontario may function as a catalyst for economic growth in multiple industries. I am. He says that consumer electronics, software companies, electronic security companies, and financial technology emerging companies will benefit if they start betting. "These are valuable jobs."

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He predicts that the Sports Betting Market in Ontario will evolve similarly to the cannabis market since the spring of 2018. "There are dozens of sports books in Ontario, but who is left three years later? He says. We are."

Want to bet? FPM < SPAN> Pointsbet maple syrup brands include Boston Draft Kings, a market capitalization of $ 15 billion, and BETMGM, a division of MGM Resorts International, a selling role by Wayne Gretsky. There is a lot of possibility of establishing a business in Ontario.

Nevertheless, there is a legalization of sports betting more than a market share struggle. Jeff Harris, c o-author of Deloitte report, anticipates that the "expected spread" of mobile and electronic sports betting in Ontario may function as a catalyst for economic growth in multiple industries. I am. He says that consumer electronics, software companies, electronic security companies, and financial technology emerging companies will benefit if they start betting. "These are valuable jobs."